Arizona Outdoors Club
Apparel & Merchandise Design
Overview:
Type: Apparel Design, Illustration, Print Production & Brand Identity
Client: Arizona State University (ASU) Outdoors Club
Deliverable: Custom Graphics & Production-Ready Merch
The Challenge
The ASU Outdoors Club is a massive community of students driven by adventure. They needed fresh, engaging merchandise that captured the spirit of the desert and the outdoors, something that served as a badge of honor for members, rather than just another generic college club t-shirt.
The Solution & Approach
Custom Illustration & Branding: Designed a series of custom vector graphics, typography, and badges that reflected the rugged, adventurous ethos of the club.
Print Production: Bridged the gap between digital design and physical goods. Prepared and optimized all files for screen printing and physical production constraints (color limits, material types).
Community Impact: The designs were fully adopted, funded, and pushed to physical production, resulting in apparel and gear that students proudly wore on campus and on the trails.
