Social Media Marketing (LinkedIn)

Cielo Talent as seen on LinkedIn

Platform: LinkedIn
Deliverables: Social Media Post, Social Media Animation
Software: Adobe InDesign, Adobe Illustrator, Adobe AfterEffects

In the digital world of social media marketing, creating content that is both impactful and engaging is essential. By leveraging a strategic blend of animation and static designs for social media posts, I craft immersive storytelling experiences that captivate audiences. This approach not only enhances brand visibility but also fosters community engagement, driving user interaction and building stronger connections in the digital landscape.

Generative AI Animations for LinkedIn Social Post

To showcase the integration of generative AI in Cielo’s products, I developed a series of social media posts featuring dynamic typographical animations. These animations were designed not only to captivate and engage the audience but also to illustrate the potential of AI-driven content creation. By leveraging cutting-edge generative AI technologies, we were able to create visually compelling and informative posts that highlighted the innovative capabilities of Cielo’s offerings.

This creative approach served as a forward-looking demonstration of how AI can revolutionize the field of Talent Acquisition. The animations provided a glimpse into the future, where AI could significantly enhance the recruitment process by creating more personalized and effective content. This initiative not only promoted Cielo’s products but also set the stage for exploring new possibilities and impacts of AI in our industry.

Experimentation with
Hero Animations

The release of a new brand imagery library provided an exciting opportunity to bridge the gap between static designs and dynamic animations.

By introducing motion to hero photography, I successfully combined elements from both the existing and the new brand libraries. This innovative approach created a captivating way to bring life to our designs, enhancing user engagement by showcasing diversity and enabling prospects to visualize themselves within the designs. By integrating subtle and sophisticated animations, we managed to create a more immersive and interactive environment for our audience. This effort not only refreshed the brand's visual identity but also set a new standard for how we present our content, making it more relatable and engaging for a diverse audience.

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